Drafted with AI from our own data; passed automated quality checks and spot-checked by the editor
About the Game
Big Ambitions is an indie life-and-business sim where you build an empire from nothing in New York.
Big Ambitions is a simulation game from the indie studio Hovgaard Games, and it leans toward the life side as much as the business side. You start with a small apartment and your first job, helped along by your uncle, and from there success in New York depends on the choices you make. The store description frames it as a role-playing business sim with a sandbox feel, so there is no single fixed path to winning.
The core loop is building businesses one step at a time. You can open a gift shop, a supermarket, a coffee shop, a law firm, a clothing store, a liquor shop, or a flower shop, then apply for loans, lease a building, design a logo, fit out the space, stock inventory, manage cash, and hire staff. As companies grow, you bring in managers such as HR managers, logistics managers, and purchasing agents, and since they need desks and computers, you eventually need a proper headquarters. Growth can take many shapes, from a single store to a chain of fast food restaurants, a large corporation, or a website that earns a million.
Life matters too. Your character needs to eat, sleep, and stay healthy, so you need a fridge for groceries and enough rest to keep going. Money can go toward property, furniture, cars, casino bets, or investment funds. The city is New York, with homes ranging from a small apartment to Midtown sky villas, Hell's Kitchen townhouses, and skyscrapers. The store description positions it as a step up from the viral Startup Company, and it clearly aims to reward long-term planning.
Feature Highlights
- You can start from a small apartment and public transit, then work up to luxury suites, sports cars, and designer furniture.
- Businesses range from a corner gift shop to a multi-location fast food chain, and you decide what success looks like.
- Larger companies need managers, so you can hire HR managers, logistics managers, and purchasing agents as you expand.
- Real estate and investment funds give you ways to put spare cash to work, while the casino offers riskier bets.
- Your character has real needs, so you must keep sleep and health in balance while chasing your goals.
- Steam Workshop support, Steam achievements, and Steam Cloud saves are all listed on the store page.
Who It Is (and Is Not) For
Recommended For
Players who enjoy open-ended business sims and life-simulation systems will likely get the most out of Big Ambitions. If you enjoy planning a company from a rented shop to a headquarters, and you like the tension between money, health, and ambition, this game is built for you.
Not Recommended For
If you are looking for fast action or a tightly authored narrative, the store description points toward open-ended sandbox play instead. Players who find daily upkeep like eating, sleeping, and managing staff tedious may also find the pace slow.
What the Steam Reviews Say
Steam’s label for Big Ambitions is 極度好評 (Very Positive), with 92% of reviews positive. That is a strong result, and the Very Positive band typically covers roughly 80 to 94 percent positive ratings. The game has tens of thousands of reviews, so the overall rating reflects a broad pool of players rather than a handful of early opinions.
A score in this range generally means most players who reviewed the game had a good experience, though 92% is an average and not a guarantee. Because the review pool is large, the rating is more stable than it would be for a new release with few reviews. It still cannot tell you whether the management systems will suit your taste, so the gameplay description above is worth reading closely.
Price History & Historical Low
Show price changes as a table
| Date | Price | Discount |
|---|---|---|
| 2026-10-30 | NT$486 | — |
| 2026-09-05 | NT$486 | — |
| 2026-08-29 | NT$388 | -20% |
Prices here are Taiwan Steam store prices in NT$. Big Ambitions currently sells for NT$ 486, which is also its regular price, so there is no discount running at the moment. The lowest paid price we have recorded is NT$ 388, logged on 2026-08-29, and the highest we recorded is also NT$ 486.
Discounts have appeared often in our records, and the deepest cut we tracked was 20 percent. That lines up with the NT$ 388 low, so the savings are real but not dramatic. We have not recorded any free-to-keep promotions for this title, so you should not expect a free claim.
Whether now is a good time depends on how patient you are. If you want to play immediately, NT$ 486 is the regular price with no discount applied. If you can wait, the wishlist route lets you catch the next reduction. Our price record is still short, so treat this verdict as tentative and watch the trend for a while.
Analysis written 10/27/2026 from our recorded prices; the chart above is live. Taiwan-region Steam prices.
How to Buy
- Big Ambitions is not free to keep right now, so there is nothing to claim at the moment.
- Open the Big Ambitions store page on Steam, either in the Steam client or on the Steam website.
- Click Add to Wishlist to save the game to your account so you can track it without buying.
- Turn on wishlist sale notifications in your Steam notification settings so you hear about discounts.
- When you are ready, buy it from the store page at the current price of NT$ 486, or wait for a lower price.
- Check back on this page for our price trend before you decide, since prices can change.
Things to Know
Traditional Chinese and English are both listed as supported languages, and English has full audio support. Regional pricing on Steam varies by country, so your local price may not match the figures on this page. Free and discount promotions can end at any time, so check the official Steam page before you buy.
